Every business has a story to tell. The key to successful selling is being able to tell our stories to more people, more often. FRONTLINE Selling was created by Mike Scher and Dan McCann, seasoned sales veterans who knew that companies needed an entirely new approach to securing more meaningful conversations with key decision makers. In addition to developing a powerful SaaS solution, they analyzed over 1.8 million prospecting outreach efforts to create a methodology that simply takes the guesswork out of prospecting and helps companies sell more. Our ultimate goal is to help sales people become wildly successful by more effectively engaging with their B2B buyers.