The key to successful selling is having more sales conversations with decision makers but sales reps often fail to reach them at all. Reps are highly trained on how to close a deal, but even the most experienced sales people struggle with how to secure that first conversation. There is a solution—and it’s easier than you think.
According to Mike Scher, Co-Founder of FRONTLINE Selling, the biggest challenge for sales reps is simply creating enough meaningful conversations. The Atlanta-area company FRONTLINE Selling, tackled this problem by analyzing 1.8 million outreach efforts and creating a methodology that helps B2B companies dramatically increase their number of first appointments with decision makers. StaccatoTM, the ground-breaking and easy-to-navigate SaaS, integrates seamlessly with Salesforce. Staccato is applauded by top salespeople for providing an effective, common-sense blueprint of who to contact, when to contact them, what to say and how often to say it.